Subtitle: Imagination taking power

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What if … we reimagined tourism?

A few months ago I was invited to Bruges in Belgium by ‘Visit Flanders’, the region’s tourist organisation. I was asked to present at a conference, along with Andrew Simms, Daniel Wahl and others, on the question of how tourism might adapt to the world we are living in. I took the brief a bit further, asking what if tourism acted as though this were actually a climate emergency? How would it be different? What might it look like? It was a fascinating day, and I am delighted to be able to share the video of my talk here.


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